January 8, 2025 - 18:59
In a significant move for the advertising industry, Comcast Technology Solutions (CTS) has announced an expanded partnership with Mediaocean, pioneering a bi-directional integration that promises to streamline advertising workflows. This groundbreaking collaboration aims to enhance the efficiency and effectiveness of media buying and planning processes for advertisers.
The new integration allows for seamless data exchange between the two platforms, enabling advertisers to manage their campaigns more effectively. By facilitating real-time access to campaign performance metrics, this integration empowers brands to make informed decisions and optimize their advertising strategies on the fly.
Both companies are committed to driving innovation in the media landscape, and this partnership marks a pivotal step in that direction. With the ability to integrate data and insights from both platforms, advertisers can expect a more cohesive and comprehensive approach to their media planning and execution.
This initiative not only underscores the growing importance of technology in advertising but also highlights the collaborative spirit within the industry to meet the evolving needs of advertisers.
June 7, 2025 - 20:23
Yageo Corp. to Retain Shibaura's AI Technology in Japan Following AcquisitionTaiwan`s Yageo Corp. has announced its intention to maintain the advanced artificial intelligence technology of Shibaura Electronics Co. in Japan, contingent upon a successful acquisition of the...
June 7, 2025 - 00:28
Pankaj K. Jha Awarded NSF Grant for Quantum Technology ResearchPankaj K. Jha, a prominent professor in the field of quantum technology, has recently been awarded a significant grant from the National Science Foundation (NSF) to further his research on...
June 6, 2025 - 01:39
Utilizing Smart Manufacturing Technology for the Next Generation of CNC MachinistsIn an era marked by rapid technological advancements, the manufacturing industry faces a pressing challenge: bridging the skills gap in the workforce. As smart manufacturing technologies continue...
June 5, 2025 - 09:18
FDA Greenlights Innovative AI Tool for Enhanced Breast Cancer DetectionA groundbreaking development in breast cancer detection has received approval from the FDA. This new AI technology, created by a pioneering tech company, marks the first instance of an FDA-approved...